Ace & Grace Launch Campaign
Brand Campaign | Tennis Wear | Social-First Content
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Ace & Grace is a girls' tennis wear brand combining style and functionality on and off the court. To support the brand's launch, the campaign focused on creating fresh, engaging content that showcased the collection and established its presence across social media.
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Behind The Media captured and edited short-form video content for the Ace & Grace launch campaign, focusing on the collection, its details and natural, lifestyle-led moments.
Alongside the finished videos, still imagery was created from the captured footage, providing additional visual assets for the brand's social media channels.
All content was edited and delivered ready to post, creating a cohesive collection of social-first assets for the launch.
Ace & Grace AW26 Christmas Campaign
Seasonal Campaign | Tennis Wear | Social-First Content
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For its second campaign shoot, Ace & Grace focused on its AW26 collection, creating seasonal content in the lead-up to Christmas.
The shoot was designed to showcase the brand's latest tennis wear collection through a festive, lifestyle-led approach, creating engaging visuals that reflected the season while staying true to Ace & Grace's identity.
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Behind The Media captured and edited short-form video content for the AW26 Christmas campaign, highlighting the collection through considered details and natural, lifestyle-led moments.
Still imagery was also created from the captured video footage, providing the brand with additional visual assets alongside the finished videos.
All content was edited and delivered ready to post, creating a cohesive collection of seasonal assets for Ace & Grace's social media channels.