Jack Pyke AW26 Campaign
Lifestyle | Seasonal Campaign | Social-First Content
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Jack Pyke's AW26 campaign focused on showcasing its autumn/winter collection through a combination of lifestyle and e-commerce imagery.
Set in the Cotswolds, the shoot brought the collection into a countryside setting, highlighting the products through considered visuals that reflected the brand's outdoor identity.
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Behind The Media captured lifestyle video content throughout the AW26 campaign shoot, focusing on natural moments, product details and the collection within its countryside setting.
The footage was captured with social media in mind, providing visual content that reflected Jack Pyke's identity and showcased the collection in an authentic, lifestyle-led way.
